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Banners are an economic way to keep your brand in front of KVR readers over an extended period of time. They are also the most flexible in terms of delivery and targeting. They include a 728×90 leaderboard and a 300×250 medium rectangle available sitewide. Banners are rotational and typically sold by impressions with a competitive CPM and flexible delivery times. Larger bundles or contracts are available too at a reduced rate.
Banner Display Frequency
Each Banner campaign slots into the standard display rotation on the KVR site. Your campaigns can contain multiple banners at the same time, shown in whatever ratio you desire. The banners can be changed during the campaign (at least 48 hours notice is required). A typical campaign would run 200k impressions for 30-days, but smaller bundles of impressions are available and the delivery time is flexible as well. You can choose to have your banner(s) displayed over a shorter period for example, resulting in a higher frequency, but a for a limited time frame and vice versa.
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Usage Tips
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Banners are perfect for building long term trust and awareness with the KVR Audience, or reaching a specific sub set through targeting.
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Specifications
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300×250 SIDE BAR
The 300×250 Standard Banner sits above the fold on the right side of every page on the KVR site. It is sold by the number of impressions. Impressions can be displayed over any designated time period, and swapped out with 24-hour notice.
- Dimensions: 300 x 250 pixels
- Optional 2x versions for Retina Screens are also supported.
728×90 LEADER
The 728×90 Standard Banner sits at the top of every page on KVR. It is sold by the number of impressions. Impressions can be displayed over any designated time period, and swapped out with 24-hour notice.
- Dimensions: 728 x 90 pixels.
- Optional 2x versions for Retina Screens are also supported.
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